A designer's philosophy that depicts the "essence of architecture" SHOJU NAGAMINE

"I want to deliver what is truly needed" - the designer's philosophy based on the "essence of architecture"

Nagamine experienced the fundamental appeal of architecture during his time as a student when he worked on a housing construction project in Indonesia. After joining Itoki, he was involved in a variety of projects, including the company's head office relocation project, broadening his scope of design through practical experience. We spoke to Nagamine about his vision of the "image of an Itoki designer" and the approach he values when responding to customer challenges.

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Sales Headquarters FM Design Division FM Design Planning Department

Shoju Nagamine

His interest in architecture was sparked by a renovation TV show he watched as a child, and he has been consistently involved in creating spaces ever since. After studying design in the UK during his university years and working on an architectural project in Indonesia, he joined Itoki in 2018. He is responsible for designing corporate working environments, focusing on office spaces.

*The department, position, and system are those at the time of the interview and may differ from the current information.

A true designer is someone who can solve problems

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When I was a student studying architecture, I just couldn't bring myself to like the many "workplaces" I visited during my job search. Desks were lined up in neat rows, and there was a tense atmosphere. When I felt uncomfortable in such spaces, I realized, "If that's the case, then why not create a workplace that I find comfortable?" This was the big reason I discovered Itoki.

Currently, I work with project teams to carefully analyze clients' issues and handle everything from concept creation to spatial design and presentation.

Creating communication with customers through spatial design and ultimately having a positive impact on business management - I believe that is the role that designers at Itoki should play.
We are not "artists." Rather than pushing our own designs, we listen closely to the challenges our customers face and find solutions in the form of spaces. This is the attitude we want to cherish.

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Proposals that will delight you from the bottom of your heart

In my first year at the company, I participated in a project to relocate ITOKI's headquarters, and since then I have gained a wide range of experience, including projects to support work style reform.
Among these, what I have always cherished is the formative experience of the "essence of architecture" that I came into contact with during my student days.

At the time, I was involved in a housing construction project in Indonesia, where we rebuilt an old house with mud walls that was prone to wind and rain. I still vividly remember the moment the house was completed, the client bursting into tears of joy.

In Japan, it may be taken for granted that a house will be built, but in some areas, this is not the case. I have come to deeply realize the preciousness of having a home in order to live in that land. This experience has driven my desire to deliver "what is truly needed."

That attitude continues in my current work.
"What are the proposals that are truly necessary?" "What is the means to bring true joy to people?" We always think from the perspective of what will bring joy to the users, without being bound by preconceived notions such as "it's an office" or "it's a commercial space."

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New proposals are born from "input"

My current goal is to become a fully-fledged "ITOKI designer."
Based on the concept of ABW (Activity Based Working)*, Itoki advocates creating spaces that support diverse working styles according to individual activities.

To realize the ideal office, it is important to increase the "experiential value" of the people who work there, and we must constantly seek out new approaches to achieve this.

That's why daily input is essential.
Technologies such as AI, IoT, VR, and 5G are constantly evolving, and interior design trends are changing rapidly around the world.

I am conscious of expanding my knowledge by researching the latest cases from overseas and communicating with senior designers and sales representatives.

What is required of designers is to make proposals that take into account the trends of the times.
We believe that continually updating our input will lead to "output" that will guide our customers in the optimal way of working.

We would like to continue to increase our sensitivity to information and explore the possibilities of new proposals.

  • ITOKI has formed a business partnership with Verde Hoen, a work style transformation consulting company and the originator of ABW, to develop the ABW (Activity Based Working) business.

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We select the materials to be used for the interior, and advise customers on the best options from hundreds of options for flooring, furniture, etc.

*The department, position, and system are those at the time of the interview and may differ from the current information.

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