ITOKI CORPORATION (Headquarters: Chuo-ku, Tokyo; President: Koji Minato) will announce its new office furniture brand "NII" at ORGATEC TOKYO 2025, which will be held at Tokyo Big Sight from June 3rd (Tue) to 5th (Thu), 2025.

With our mission statement of We Design Tomorrow. We Design WORK-Style." we have been seriously considering the nature WORK-Style for over 130 years, proposing more fulfilling work styles through the creation of spaces, environments, and places. In this era where we can work at home, in cafes, in hotels, and even while traveling, what role should the office play? There is a demand to redefine and evolve the value of the office as an irreplaceable place of WORK-Style, not just as a comfortable space.

The new brand "NII" was born to materialize this vision. Under the direction of creative director Hirotaka Tako, the brand will fuse and expand ITOKI's strengths of "Tech x Design based on PEOPLE" to further accelerate its design strategy. As a global brand that opens up new horizons for offices, it will communicate the future of WORK-Style to the world.

NII, which has the concept of "Ingenious design," is a furniture brand that transforms the office into an attractive and lively stage. In collaboration with designers active in Japan and abroad, the brand develops innovative collections that pay attention to every detail of quality, comfort, and craftsmanship. The original design brings energy and inspiration to the space, creating a magnetic place where people naturally gather, connect, and inspire each other. By encouraging thought and collaboration and encouraging challenges, work becomes entertainment and the office evolves into a stage where workers take the lead. Creating new value through the power of design. Creating a stage that will be the driving force behind this is the future that NII aims for.

The first lineup, which will be unveiled in Japan ahead of the global launch, will feature collections by four designers. AMDL CIRCLE, an architecture studio led by Italian architect Michele De Lucchi, and New York-based designers Todd Bracher, Rodolfo Agrella, and Jun Aizaki/CRÈME are participating. They will be presenting modular furniture that can be flexibly adapted to offices and shared spaces. We hope you will keep an eye on them.